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Why Wix.com Stock Rebounded 21.3% in July

The website builder was on the opposite end of the AI trade, and finally saw some relief in its share price.

Why Wix.com Stock Rebounded 21.3% in July

Published August 7, 2026 · Category: Finance

Overview

Shares of Wix.com (NASDAQ: WIX) jumped 21.3% in July, according to data from S&P Global Market Intelligence. The website software provider saw its shares jump due to an unwind of AI winner-and-loser trades, with Wix considered a loser. Shares then continued to jump at the beginning of August after the company reported its second-quarter earnings.

The stock is still down 83% from its highs. Should you buy the dip on Wix stock after it began to turn things around in July?

Details

Many investors betting big on artificial intelligence (AI) have also made large bets against sectors they believe will be AI "losers," such as software. Wix and its website-building platform have been tossed into this loser camp, with professional investors taking heavy short positions against them.

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Source

Originally published at www.fool.com.

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Disclaimer: This article is for informational purposes only and does not constitute investment advice. Data may be delayed up to 15 minutes. Past performance is not indicative of future results. Consult a licensed financial advisor before making investment decisions.