Stock Market Today, Aug. 6: Trade Desk Plummets After Hours on Weak Q2 Results
Shares tumbled following the programmatic ad platform's earnings report, with revenue, earnings, and guidance falling well short of Wall Street's hopes, today, Aug. 6, 2026.
Overview
Trade Desk (NASDAQ:TTD), a cloud-based programmatic advertising platform for data-driven digital ad buyers, closed at $17.67, down 6.80%. Investors sold shares throughout the day ahead of Q2 results, and things got worse after hours as the company reported dismal results. As of 5 p.m. ET, TTD stock is down 22%. Trading volume reached 49.5M shares, coming in about 152% above its three-month average of 19.7M shares. Trade Desk IPO'd in 2016 and has grown 487% since going public.
The S&P 500 (SNPINDEX:^GSPC) closed at 7,711, down 0.16%, while the Nasdaq Composite (NASDAQINDEX:^IXIC) finished at 26,348, down 0.06%. Among advertising technology rivals, Magnite (NASDAQ:MGNI) closed at $24.32, up 17.66%, and PubMatic (NASDAQ:PUBM) closed at $13.48, down 0.22%, highlighting a split in the peer group.
Details
The market was already pessimistic about The Trade Desk’s Q2 earnings call after close today, as the stock slid 7% during market hours -- and the company’s actual results did nothing to dissuade this negative outlook once they hit the press, as the stock declined another 22% after close. Not only did the company’s Q2 earnings fall well short of analyst consensus, but Trade Desk guided for sales of “at least” $650 million -- far shy of Wall Street’s expectations for $805 million. If this revenue guidance is correct, it would represent a 12% year-over-year decline in sales.
Source
Originally published at www.fool.com.