Stock Market Today, Aug. 25: Dick's Sporting Goods Crashes After Guidance Cut. Is It a Buy Right Now?
Today, Aug. 25, 2026, the retailer blamed weaker athletic footwear and apparel demand, plus increasingly promotional conditions, for the reset.
Overview
Dick's Sporting Goods (NYSE:DKS), an omni-channel sporting goods and athletic apparel retailer closed at $124.32, down 30.67%. On Tuesday, investors reacted to a second-quarter earnings miss, lower full-year guidance, and weaker demand for athletic footwear and apparel.
Trading volume reached 37.9 million shares, coming in about 1,807% above its three-month average of 2.0 million shares. Dick's Sporting Goods IPO'd in 2002 and has grown 3,679% since going public.
The S&P 500 (SNPINDEX:^GSPC) rose 0.32% to 7,677, and the Nasdaq Composite (NASDAQINDEX:^IXIC) gained 0.66% to 26,151. Among specialty retail peers, Academy Sports and Outdoors (NASDAQ:ASO) fell 5.80% to $43.48, as Dick's Sporting Goods highlighted strain across sporting goods, athletic apparel, footwear, and outdoor equipment.
Details
Dick's valuation was being repriced today. Investors are reassessing the potential of Dick's acquisition of Foot Locker. Foot Locker focuses on the more discretionary-lifestyle customer, whereas Dick's focuses on performance. Sales of Dick's core business products were strong, growing 4.9% year over year, while Foot Locker sales dropped 3.6%. Management blamed the decline on a challenging environment in the competitive footwear space.
Source
Originally published at www.fool.com.