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Should You Buy Nike Stock Before Oct. 1?

Nike's fiscal Q1 results may not be enough to boost Nike stock.

Should You Buy Nike Stock Before Oct. 1?

Published September 26, 2026 · Category: Finance

Overview

Nike (NYSE: NKE) is set to report its earnings for the first quarter of fiscal 2027 (ended Aug. 31) on Oct. 1. Its stock has plunged to a 12-year low as strategic missteps and rising competition led to a decline of almost 80% from its 2021 peak. This culminated in Nike's removal from the S&P 100 index earlier in September.

Admittedly, bargain hunters may want to come in and add shares of the consumer discretionary stock. Nonetheless, investors should probably refrain from buying shares before the Oct. 1 report, and here's why.

Image source: The Motley Fool.

Details

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Source

Originally published at www.fool.com.

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Disclaimer: This article is for informational purposes only and does not constitute investment advice. Data may be delayed up to 15 minutes. Past performance is not indicative of future results. Consult a licensed financial advisor before making investment decisions.