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ProShares vs. iShares: Is NOBL or HDV the Better Dividend ETF for Investors?

HDV delivered 21.5% returns over one year with lower volatility and a 0.08% expense ratio. Which dividend strategy suits your portfolio?

ProShares vs. iShares: Is NOBL or HDV the Better Dividend ETF for Investors?

Published July 9, 2026 · Category: Finance

Overview

While both funds focus on income, the iShares Core High Dividend ETF (NYSEMKT:HDV) offers a lower expense ratio and a higher yield than the ProShares S&P 500 Dividend Aristocrats® ETF(NYSEMKT:NOBL). (The term Dividend Aristocrats® is a registered trademark of Standard & Poor's Financial Services LLC.)

Investors seeking consistent income often turn to dividend-focused funds for stability and yield. While both of these exchange-traded funds target dividend payers, they utilize distinct selection criteria. This comparison examines how the iShares offering compares with the popular Dividend Aristocrats® strategy from ProShares.

Details

Beta measures price volatility relative to the S&P 500; beta is calculated from five-year monthly returns. The 1-yr return represents total return over the trailing 12 months. Dividend yield is the trailing-12-month distribution yield.

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Source

Originally published at www.fool.com.

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Disclaimer: This article is for informational purposes only and does not constitute investment advice. Data may be delayed up to 15 minutes. Past performance is not indicative of future results. Consult a licensed financial advisor before making investment decisions.