McDonald's Just Announced a Big Move That Could Unlock a Billion-Dollar Growth Opportunity for Its Business
The fast food giant is investing heavily in changing its stores and menus, and it's also experimenting with ads on its drive-thru order boards.
Overview
McDonald's (NYSE:MCD) hasn't been doing too well this year. Its growth rate has been light, the stock has been in a tailspin, and investors aren't loving the stock, even for its high-yielding dividend, which currently pays 3.3%.
The company recently announced a big move, however, and it's one that could provide its financials with a big boost: it's getting into the ad business.
Image source: Getty Images.
Details
Source
Originally published at www.fool.com.
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