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Levi's, The North Face and Columbia are turning to women to fuel their next phase of growth

Legacy apparel brands including VF Corp., Levi's, and Columbia are investing more heavily in women's products and marketing.

Levi's, The North Face and Columbia are turning to women to fuel their next phase of growth

Published July 2, 2026 · Category: Finance

Overview

Legacy apparel brands including VF Corp., Levi's, and Columbia are investing more heavily in women's products and marketing.

Source

Originally published at www.cnbc.com.

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