Etsy Director Melissa Reiff Sells 3,855 Shares for $328,000
Reiff exercised fully vested options under a pre-arranged trading plan adopted nearly a year ago, reducing her direct holdings by 18% while retaining $1.51 million in equity.
Overview
Director Melissa Reiff sold shares of Etsy, Inc. (NYSE:ETSY) on July 15, 2026, according to a recent SEC Form 4 filing.
Transaction value based on SEC Form 4 weighted average sale price ($85.00); post-transaction value based on July 15, 2026 market close ($85.74).
Details
Etsy, Inc. operates as a leading specialty retail platform with a $7.9 billion market capitalization and TTM revenue of $2.9 billion, demonstrating strong profitability with TTM net income of $302.7 million. The company's differentiated business model leverages network effects by aggregating independent sellers and buyers on curated marketplaces, with competitive advantages rooted in brand recognition, community engagement, and diversified revenue streams that extend beyond transaction fees to include advertising and value-added seller services.
Source
Originally published at www.fool.com.