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Celsius Executives Have Been Buying the Stock. Should Investors Join Them?

Insider buying is a good sign for Celsius, but that's not the only thing to consider before buying the stock.

Celsius Executives Have Been Buying the Stock. Should Investors Join Them?

Published September 19, 2026 · Category: Finance

Overview

Celsius Holdings (NASDAQ: CELH) has had a rough year. The energy drink brand has plunged by almost 40% this year, but key insiders have been buying the dip. Celsius' CEO and two of its directors have poured almost $2 million into the stock this month.

When insiders buy the stock, it's often a good sign. The people with the most knowledge about the company are building their positions, but that hasn't always worked out for investors. Here's what you should know before joining Celsius' executives with their recent buys.

Image source: Getty Images.

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Source

Originally published at www.fool.com.

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Disclaimer: This article is for informational purposes only and does not constitute investment advice. Data may be delayed up to 15 minutes. Past performance is not indicative of future results. Consult a licensed financial advisor before making investment decisions.